Easy Way recognises that many small businesses feel the need to have a website but find it hard to commit large amounts of money to hiring a web master for the creation and management of a website. 

If you are running an online store, with new stock being added and old stock being taken out then add the numerous other management functions, and the cost soon mount up. The next thing you know you are spending several thousands of pounds each year.

What if there was another way?  What if you could hire a professional web designer to teach you how to run a website? Now, you can.

If you have a website built in or want to build a website in WordPress, you can now hire a webmaster to teach you how to build and run your own site.

You will need a PC or Laptop, a domain name (we can provide a sub-domain for you) and some web hosting.

The training session are delivered in the following;

 2 hours – £45

4 hours – £75

6 hours – £125

Below is an outline of the topics covered.

The Focus is on you learning at your own speed while having solid guidance all the way along your learning curve.

 

Contact us for details and to book.

Introduction to WordPress

How to set up a WordPress website in 15 mins

How to publish posts, pages, images and video

 

How to manage content in WordPress

An explanation of content management in WordPress

How to create professional looking pages and posts

How to add links

Inserting and embedding media – images, video, audio

How to create and arrange menus

Comment moderation

How to monitor and moderate comments

How to stop spam

How to make your site look great with WordPress themes

 

Themes and how can you use them

How to install themes

Recommended themes

How to add functionality to your site with WordPress plugins

 

Overview of plugins

How to install plugins

5 top WordPress plugins and what they do

How to use plugins and widgets to improve your website’s functionality

Search Engine optimisation

How to make sure your WordPress website is secure

How to back up your WordPress website

How to take advantage of the social web

 

How to sharing your content on other social networks

Auto-posting to Twitter

Adding ‘Share’ buttons

How to add a newsletter

How to integrate your content with Twitter and Facebook

How to add an online community to your website

How to make sure your website is optimised for Search Engines

Use ‘pretty url’s’ that will improve ‘click through’ rates

Tagging and categorising your posts – how to do it and why it’s important

How to add meta descriptions in your content to improve ranking

Best practices when linking

Security

Following this training you will be able to:

Create a WordPress website

Manage, update and improve a WordPress website

Use WordPress to manage your website content

Integrate social media content into your WordPress website

Promote your website

Manage comments

Understand WordPress themes, plugins and widgets